How to make money online
One
of the great things about the internet is that you can go into business for
yourself from the comfort of your home. All you need is an internet connection,
and you can make money online. Diving into the online world will
free you from the daily 9 to 5 grind of a desk job and afford you more
time to travel, indulge in hobbies, and spend time with the family.
Another
plus is that there are so many different ways to make money online. To start,
all you have to do is identify the profitable niche market appropriate
for you. After that, there's no need to hire staff, rent space, or purchase
expensive furniture.
Here
are a mix of tried and true online ventures, as well as new businesses and
niches:
1. Affiliate Marketing
You
may already know that affiliate marketing is one of the oldest
online moneymakers out there. Here’s how it works:
- As an internet entrepreneur,
you'll need your own web presence: website, blog, social media platforms,
landing pages, sales pages, banner ads, or e-commerce site. But instead of
selling your own products, you sell the products of other companies. You
can use several of these combinations, if you like, as long as you get
your marketing message to the public.
- Then, pick a hot
affiliate niche market; one with many potential customers. Look at
social media to ID trends and see what’s hot on sites like Amazon and CJ
Affiliate, for example.
- Provide important content and
marketing messages aimed at your prospects.
- When customers on your digital
platform click on a link to make a purchase, they are taken to your
affiliate partner’s site to complete the transaction—and you get a
commission for every completed sale. The best part is you don’t have to
deal with shipping or customer service.
2. Selling on Amazon, eBay, and Etsy
One
of the quickest ways to get started selling online is to leverage the power of
third-party sites. E-commerce giants like Amazon, eBay, and Etsy are powerful
sales and marketing platforms with a built-in prospect base. Millions of people
regularly shop on these sites, and the numbers keep growing.
These
mega-sites make it easy to set up shop so customers can browse your products,
and there's no need to build your own website. Also, you’ll find a built-in
search feature so that interested buyers can easily find your online
storefront. Plus, you get to use the site's shopping cart. In short, you avoid
a lot of the expense and hassle of setting up an independent e-commerce
website.
Amazon: With Amazon, you can
even have them fulfil your orders. The digital retailer also says
there are more than two million sellers on their website, representing 40
percent of all sales.
eBay: With eBay, the procedure is
very similar. You simply start by becoming an eBay seller and stay in good
standing by making sure your PayPal account is verified, and then you can sign
up for your store. These three steps allow you to piggyback on eBay’s
reputation, reach, and sales and marketing infrastructure in order to sell your
own products.
Etsy: If your crafty, Etsy is where
you should set up shop. The web portal is focused on handcrafted and unique
one-of-a-kind items and has 1.5 million sellers around the world. And, like
Amazon and eBay, you can set up your own online shop on Etsy's site.
All
three of these sites are a very easy way to start your digital career, although
you do have to pay fees ranging from $0.99 per item for Amazon, to $0.10
for eBay,to $0.20 for Etsy.
The
common denominators among all three sites are that you need to use clear,
high-quality photos of your products, keep product descriptions detailed and
specific, and know what your competitors charge so you don't out-price
yourself.
3. Blogging
Old-fashioned
blogging is alive and thriving. If you provide valuable content on a regular
basis, you attract like-minded people interested in your niche information and
products. Your readers are compelled to keep reading to find out more
and buy.
These
people are primed to buy your products either via ads or affiliate links in
your posts. Why? Because you’ve been providing useful free (targeted) content
and people have come to know and trust you.
Also,
you make your site / online storefront attractive in the eyes of Google by
regularly adding useful information in the form of articles, videos, etc. This
results in higher rankings in Google's search engine so, hopefully, you appear
on page one because most people don’t go to page two on Google.
4. Niche E-commerce
As
a startup internet entrepreneur, you're not competing with e-commerce
titans or major retailers like Walmart. You also don't need a warehouse or
a logistics system to sell your wares.
What
you do need to succeed is to narrow-focus. In other words, find your niche, and
stick to it. That way you become the go-to expert and appear high in the search
engine rankings.
The
most important thing is that there has to be a market for your niche. For
example, you might have a passion for 16th-century French poetry, but you won't
attract a lot of readers.
Instead,
find the hot trends and markets that are current right now and
marry those to your knowledge base. Pay attention to the news, social media
feeds, and best-selling items on Amazon and eBay to get a read on what markets
you want to enter.
5. Your Own YouTube Channel
Top
YouTubers can make millions each year, and that includes 5 year-olds. Take
PewDiePie who has made more than $15 million filming himself playing video
games. But you don’t need millions of viewers to make money on YouTube.
Some
ideas for valuable videos include how-tos such as recipes, unboxing (where you
open a product for viewers), food and travel reviews, music videos, comedy
skits, and so on.
Here's
how to make money on YouTube:
- Set up your YouTube channel,
the place where your videos will live.
- Upload videos consistently and
be specific when describing the content in your video. Make sure your
videos are high-quality and contain useful or entertaining content. You
don't need a fancy camera to get going; a smartphone will suffice in the
beginning.
- Put the word out on your social
media platforms like Facebook and your email marketing list.
You should also share the videos on social media or embed
them on your blog or website.
- Respond to comments from viewers
to create a fan base. Your job is to attract and keep viewers.
- Monetize your undertaking by
allowing YouTube to include ads in your videos. When viewers click on an
ad, you split the fee with Google. The more views, the more revenue for
you.
6. Selling E-books
The
internet has put a dent in the traditional publishing world. These days
e-readers are all the rage.
E-books
represent about 20 percent of all book sales in the U.S. The good news is you
don’t have to be a publisher with deep pockets to get in on the action. As a
solo internet entrepreneur, you can sell ebooks directly from your own
website. You can sell your own works or sell a public domain work. Simply
upload it to your website (or seller account on Amazon) and start publicizing
it on your social media platforms, on your email list, your blog, website, etc.
7. Develop Apps
Whether
it’s an iPhone or Android, it's got apps and everyone's got one in their
pocket.
You
can't compete with the likes of Pandora and Pinterest, but you can get in on
the action. If you have a light bulb moment that addresses a need that people
have, then create an app that meets that need. It could be a
new way to store photos or a podcast download organizer.
Don't
panic if you're not a programmer. You’re the idea person. You can hire people
to create it. With the availability of programmers available at reasonable
rates, you could probably find someone on a site like Upwork. Of course, the
exact amount you’ll pay your developers depends on the complexity of the app.
You
should create your app so that it works on both kinds of smartphones,
Androids and iPhones. That way you maximize your customer base.
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